About Us

White Water Agency, established in 2010, is a South Florida based public relations, social media and integrated marketing firm. We are a full-service, boutique agency specializing in modernizing PR, social media and integrated marketing initiatives for today’s leading entertainment, hospitality, beauty, fashion, and retail industries. We specialize in a combination of both new media and traditional PR for our clients while collaborating to brand and market our clients into overall success. As a hybrid agency, White Water understands the value of emerging media as well as

traditional print and broadcast coverage and educates clients on the importance of their social media presence as well as their internet marketing needs. It is this innovative approach that allows White Water to help brands break through the clutter and into named successes. Our clients look to us for results, and we deliver!

The name White Water comes from the Anglo-Saxon hwit (white) and ey (water), which is based on the name of Whitney, the founder and president of the White Water Agency.

Whitney Woznick
President & Founder
Jeffrey Cabal
Graphics Designer
Cristina Pelino
Marketing Intern

Our success factors include:

  • Unrivaled capability
  • A team with 15+ years’ experience
  • Social media divas
  • Integrated in-house capabilities
  • Emoji crazed
  • International publicity coverage
  • Fitness mavins
  • Detailed Event Planners

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